About Us

Very much like sportswear the process to implementing the tailoring range was long and thorough. Bruce and Simon had wanted to sell custom tailored clothing for years, but understood the time and effort needed to really perfect this kind of clothing. The blazers they had created soon caught the eye of many, including the Tongan Rugby team...

2015 was a big year, the rugby world cup came to England, Clifton had introduced a tailored range and of course, the beer fridge had been installed. Our signature blazers had caught the eye of the Tongan Rugby team and it was our honour to make the iconic red blazers that prompted many to dub Tonga as "the best dressed team of the Rugby World Cup", we tend to agree.

2015 saw a fantastic turning point for our deliveries, we are now able to deliver all across the world and have many regular long distance customers. With orders coming all the way from Kenya, to sunny San Diego and nearly everywhere in between. If only we got to deliver our orders personally.

Since the earliest days Clifton have been fielding orders from across the seas, adding carbon neutral delivery and looking for delivery partners across the world.

As part of our investment plan Bruce and Simon spent hours implementing a high quality management system, ensuring every aspect of our company meets high enough standards to become an ISO9001 certified company. They are currently working towards attaining their ISO14001 accreditation too. Could we BE any more conscientious?

Bruce, Simon and their production team spent many hours perfecting the sportswear range. They went through hundreds of materials and designs, samples and ciders, until finally they had a range to be proud of. It was launched on the site and orders have been non-stop ever since.

Clifton are very proud that every aspect of our production facility has been independently ethically certified through SEDEX.

This process includes the checking of all working hours, holiday records, weekly rest time and fair working conditions. Every part of our production process from fabric procurement & machinery scrutiny, through to training and final quality control checks all meet high ethical credentials coupled rigorous health & safety standards.

We are proud to work with logistics partners with the highest operational standards.

Bruce and Simon start hiring their first team members in 2011 and the student rep programme was born. The business has since grown adding product innovation, customer service, business development and Reggie (the office dog) as the years have progressed. They are constantly on the lookout for hard working and talented individuals to join our revolution.

For a while the brothers office was the open road, hitting freshers fairs all over the country, meeting customers face to face and watching their dreams become reality. When they weren’t on the road they were working in their office that they liked to call “Mum’s house”. She made great chocolate brownies *drools*.

Growing up Bruce and Simon lived in Clifton, Bristol. Being so close to Bristol Zoo Gardens, at night they could hear the zoo animals - lions roaring, hippos stomping and seals barking - it is something that has stuck with them their whole lives.

This inspired them to name the company Clifton Clothing, after their childhood memories. But being creative types, they changed their mind and it became Clifton Custom for a while and then back to Clifton. Which has stuck and is even proudly trademarked.

Their favourite animal at the zoo was the Pygmy Hippo, they stomp around leaving their mark and are ferocious in combat, but are unfortunately classed as endangered. They chose their logo not only to raise awareness of the endangered animal, but because they admired Bristol Zoo Gardens and the almighty Pygmy Hippo.

Bruce and Simon had a concept, and in 2007 they initiated their plans to take over the world, the custom clothing world. Their aim was to offer something that the fashion market was lacking, fully customisable clothing that was of high quality. There were so many companies offering "custom" clothing, but none that truly let you customise your clothing other than adding a crackly print. Those that pretended to offer this did so with such poor quality fabrics and prints that you’d be constantly faced with fading material and thin flimsy fabric that was ruined after one wash.

That's where Bruce and Simon stepped in - the idea was there - high quality, custom clothing for the masses. They then spent years searching high and low, not forgetting far and wide, in order to find the quality of fabric they needed. They are still constantly improving the range to this day so that we can always offer the best products, customisations & finish.
 

Bruce and Simon were brothers born with a passion for high quality custom clothing, aged 5 & 2 they put pen to paper and started their long term custom clothing plans. As you can see in this letter they wrote.